King’s College London asked us to create a compelling animation to promote their English Language and Linguistics degree. We of course jumped at the chance to think of the various ways we could express this visually.
We settled on the concept of “The many layers of Language and Linguistics” employing a collage cut-out effect in our animation.
The challenge presented by the King’s team was to reimagine the promotion of their ELL course in a way that would resonate with a modern audience.
We proposed an animation campaign that would lean on powerful storytelling and vibrant imagery. Inspired by the tapestry of language and communication, we envisioned the cut-out collage style to be both visually striking and allow us the flexibility to create something impactful, solely in post-production.
We couldn’t have been happier with how it turned out, and our clients were thrilled too!
